Main Line dermatologist tackles sun safety
As a mother, Erum Ilyas worried about her children’s sun safety. Was their sunscreen washing off in the pool? Were their clothes properly protecting them? Did they slather on SPF before heading to the beach with friends?
As a doctor, those concerns extended to her patients. The most common cancer in the U.S., an estimated one in five Americans will develop skin cancer in their lifetime, according to the American Academy of Dermatology Association.
Seeing the frustrations her patients had with finding adequate protection from harmful UV rays, Ilyas began formulating an idea. “There’s always this assumption that if I’m wearing clothing, my skin underneath the clothing should be just fine. I just have to worry about the exposed areas,” said Ilyas, who practices at Schweiger Dermatology Group in King of Prussia and Audubon. “There’s a false sense of security.”
Source : PHL Inno – The Creators: Main Line dermatologist tackles sun safety while growing her business via QVC Edited By, Lisa Dukart