The Difference Between A $12 Moisturizer And A $325 Moisturizer
Have you ever wondered why some skin care brands can get away with selling facial moisturizers for upwards of $300, while others sell them for under $20?
But somehow, we seem to have convinced ourselves that high-priced skin care products are better than their lower-priced counterparts. For example, look at La Mer’s signature Creme de la Mer, which costs $325 for a 2-ounce jar. Celebrities like Charlize Theron and Britney Spears love it, and others have touted its supposed transformative abilities. But then there are drugstore brands like CeraVe, which is often recommended by dermatologists (we know from experience).
What makes expensive creams more expensive?
There are a few factors to consider when looking at the price of your facial moisturizers.
A popular humectant found in facial moisturizers is the aforementioned hyaluronic acid, which Nazarian said is actually something you don’t necessarily need to pay more for.
“Hyaluronic acid is hyaluronic acid,” she said.
Source: HuffPost – The Difference Between A $12 Moisturizer And A $325 Moisturizer By, Julia Brucculieri